Masahiro Sakurai's Game Design Philosophy: Creating Games for Everyone
Designing from the Player’s Perspective Masahiro Sakurai, creator of Kirby and Super Smash Bros., has built his career on a fundamental principle: understanding what players actually enjoy. His core philosophy is to see things from the player’s perspective and keep developer ego out of the way. Sakurai takes this seriously. He once disguised himself as a retail clerk to observe how customers interacted with games. He believes many developers fail because they create experiences only they find entertaining and forget to think like consumers. ...